Maple supply and fit architectural façades including brise soleil, louvres, architectural panels, walkways and also supply commercial blinds and performance curtains.
A Hubspot CMS system with automation around downloaded content.
- Build a new website on the Hubspot CMS system with automation around downloaded content.
- Build web pages with SEO and CTA’s to drive better engagement.
- Manage customer journeys for the two key persona’s; contractor and architect.
Who is the site trying to attract?
- Contractors. They contact Maple for pricing/estimates when bidding for projects.
- Architects. They are involved at the design phase and define the concept of the building as well as all the detail of materials, environment, etc etc.
What is their core message
- Effective project management
- Design services
- Façade expertise
- Prototype area and sampling service
- Website strategy and planning
Researched and analysed the current website and performance, customers, competition and inbound marketing. These insights were used to recommend the most effective HubSpot website strategy and a plan that will attract, nurture and convert quality leads.
- Hubspot website design and development
How to structure the information. Combined user experience and conversion optimisation with creative website ideas to design a website that’s beautiful, helpful, and effective.
- Hubspot website optimisation
Measure performance, improve findability, engagement and conversion, and help create content that drives growth.
Web Design and Build, HubSpot CMS integration